Program Overview
Get to Know Our 100% Online Certificate in Social Media Management
Sharpen your social media skills and document your expertise with the resume-building online Certificate in Social Media Management. Become a more effective digital marketer with additional employer-preferred certifications in Google Ads and Hootsuite™.



In the ever-changing, increasingly essential world of digital advertising and social media, it can be a challenge to maintain brand consistency and effectiveness, while staying at the forefront of trends, algorithms and the newest social media platforms. The social media management certificate program gives you the tools to distinguish your content, enabling it to rise above the clutter. You will gain an in-depth understanding of the strategies, tactics, design, scheduling and media selection behind successful social media and digital ad campaigns.
Learn every aspect of social media and paid digital advertising, from campaign planning and content development through results measurement and analysis. Explore when to stay the course with scheduled content and how and when to veer off to meet the demands of trending topics and events.
Increase Your Social Media Effectiveness With Added Expertise
Gain key marketing skills and show mastery of social media and digital advertising with respected certifications. Expand your ability to be solutions-oriented, while thinking strategically and creatively.
In-Demand Skills:
Gain the knowledge and industry-relevant skills employers seek:
- Social media marketing & strategy
- Google Ads & Hootsuite™ certifications
- Digital marketing
- Social content management
Top Careers:
Prepare for a broad range of professional roles, including:
- Social Media Strategist
- Marketing Manager
- Media Planner/Buyer
- Search Engine Optimization Specialist
- Market Research Analyst
Also available:
A-State is ranked #6
among the “Top 10 Best Colleges in Arkansas” by Collegechoice.net, 2020
Tuition
Discover the Value of Our Low-Cost Tuition
Our Certificate in Social Media Management online program offers the same affordable tuition to all U.S. residents. All fees are included in the total tuition.


Per Credit Hour | Per Course | ||||
---|---|---|---|---|---|
U.S. Resident Tuition | Required Fees | Total | U.S. Resident Tuition | Required Fees | Total |
$229.00 | $40.00 | $269.00 | $687.00 | $120.00 | $807.00 |
Calendar
Set a Calendar Reminder for These Key Dates
Our Certificate in Social Media Management online program is designed to be flexible and convenient for working professionals, featuring accelerated coursework and multiple start dates a year.
Next Start & Application Due Dates:


Term | Length | Course Begin | Course End | Application Deadline | Document Deadline | Registration Deadline | Payment Deadline | Last Day to Withdraw |
---|---|---|---|---|---|---|---|---|
Summer 2023 | 5 wk | 05/30/2023 | 06/30/2023 | 05/15/2023 | 05/19/2023 | 05/25/2023 | 05/26/2023 | 06/19/2023 |
5 wk | 07/03/2023 | 08/04/2023 | 06/19/2023 | 06/23/2023 | 06/29/2023 | 06/30/2023 | 07/21/2023 | |
Fall 2023 | 7 wk | 08/21/2023 | 10/06/2023 | 08/07/2023 | 08/11/2023 | 08/17/2023 | 08/18/2023 | 09/22/2023 |
7 wk | 10/16/2023 | 12/08/2023 | 10/02/2023 | 10/06/2023 | 10/12/2023 | 10/13/2023 | 11/17/2023 | |
Spring 2024 | 7 wk | 01/08/2024 | 02/23/2024 | 12/15/2023 | 12/19/2023 | 01/04/2024 | 01/05/2024 | 02/09/2024 |
7 wk | 03/04/2024 | 04/26/2024 | 02/19/2024 | 02/23/2024 | 02/29/2024 | 03/01/2024 | 04/05/2024 | |
Summer 2024 | 5 wk | 05/28/2024 | 06/27/2024 | 05/14/2024 | 05/17/2024 | 05/23/2024 | 05/24/2024 | 06/14/2024 |
5 wk | 07/02/2024 | 08/01/2024 | 06/18/2024 | 06/21/2024 | 06/27/2024 | 06/28/2024 | 07/26/2024 |
Admissions
FOLLOW OUR STREAMLINED ADMISSION REQUIREMENTS
Ready to get started on a skills-boosting certificate? Great! The process to get started is simple, and all you need is a high-school diploma or equivalent.
- Hold a high-school diploma or equivalent
Note:You'll only be eligible to enroll in courses needed to fulfill the requirements for the appropriate certificate program when you're admitted.
If you're interested in earning your bachelor's degree, you'll be eligible to transition into a degree-seeking program (and include these certificate courses) once you complete 12 hours of certificate courses with a 3.0 or higher. At the time of transferring to a degree program, you will be required to submit official transcripts from all institutions previously attended.
Submitting your application takes three easy steps: filling out the application, submitting your documents and paying the application fee.
- When completing the online application, select 100% online student and then complete all the steps on the online application.
- Pay $30.00 non-refundable application fee.
- Submit official high school transcripts (or proof of equivalent).
If you have any questions along the way, call us at 866-621-8096 866-621-8096, and we'll be happy to answer questions.
Additional Information
Submit all documents to:
A-State OnlineP.O. Box 2520
State University, AR 72467
Fax: 870-972-3548
Email: [email protected]
For Non-US Postal Mail Overnight Delivery Only:
Academic Partnershipsc/o Central Receiving
2713 Pawnee St.
Jonesboro, AR 72401
Foreign born students must submit an attested or notarized copy of their high school diploma in English. Proof of English proficiency may be required.
Courses
Discover What You’ll Learn in Your Online Social Media Management Courses
To earn your Certificate in Social Media Management online, you need to complete the following 12 credit hours of coursework.
STCM 3133: Interactive Advertising
Duration: 7 weeks | Credit Hours: 3
Course introduces students to the world of interactive online advertising. It surveys a variety of important topics, from integrating social media initiatives into the overall marketing communications plan to online display ads to developing an effective search engine advertising/marketing strategy.
STCM 3553: Strategic Visual Communication
Duration: 7 weeks | Credit Hours: 3
An advanced course focusing on the theoretical, contextual and practical natures of persuasive images in the context of strategic communication.
STCM 4213: Social Media in Strategic Communications
Duration: 7 weeks | Credit Hours: 3
This course examines concepts and applications of social media within mass communications, news, advertising and public relations industries. We will explore and apply social media tools, integrating them into an organization's overall communication strategy.
STCM 4333: Social Media Measurement
Duration: 7 weeks | Credit Hours: 3
Course features measurement and improvement of investment outcomes from use of social media in advertising, public relations and marketing communications.