Program Overview
Get to Know Our 100% Online Certificate in Social Media Management
Go digital and become a part of the global market as you learn to create effective posts and build a social media presence with your A-State Certificate in Social Media Management online. As part of the program, you will become certified in HootSuite™ and Google Ads.
In this 100% online program, you will gain an understanding of the social media components necessary to develop, implement and manage communication strategies using digital campaigns. You will also sharpen your problem-solving abilities, communication skills, and professional conduct and integrity.
$3,096
Total Tuition
As few as 4 months
Program Duration
12
Credit Hours
$3,096
Total Tuition
As few as 4 months
Program Duration
12
Credit Hours
This 100% online undergraduate program gives students the tools to measure the effectiveness of online advertising campaigns while constructing multimedia content for social media sites to achieve organizational strategic communications goals. This online certificate program promotes problem solving, strong communication skills, and professional conduct and integrity.
In-Demand Skills:
Learn industry relevant skills that employers look for:
- Social Media Marketing
- Google AdWords & Hootsuite Certifications
- Social Media Strategy
- Digital Marketing
- Social Content Management
Top Careers:
Prepare for a broad range of professional roles, including:
- Social Media Strategist
- Marketing Manager
- Media Planner / Buyer
- Search Engine Optimization Specialist
- Market Research Analyst
Also available:
A-State is ranked #6
in ‘Top 10 Best Colleges in Arkansas’ - Collegechoice.net, 2020
Tuition
Discover the Value of Our Low-Cost Tuition
Our Certificate in Social Media Management online program offers the same affordable tuition to all U.S. residents. All fees are included in the total tuition.
| Per Credit Hour | Per Course | ||||
|---|---|---|---|---|---|
| U.S. Resident Tuition | Required Fees | Total | U.S. Resident Tuition | Required Fees | Total |
| $218.00 | $40.00 | $258.00 | $654.00 | $120.00 | $774.00 |
Calendar
Important Dates for Students
Our Certificate in Social Media Management online program is designed to be flexible and convenient for working professionals, featuring accelerated coursework and multiple start dates a year.
Next Start & Application Due Dates:
| Term | Length | Course Begin | Course End | Application Deadline | Document Deadline | Registration Deadline | Payment Deadline | Last Day to Withdraw |
|---|---|---|---|---|---|---|---|---|
| Spring 2021 | 7 wk | 01/12/2021 | 02/26/2021 | 12/16/2020 | 12/18/2020 | 01/07/2021 | 01/08/2021 | 02/12/2021 |
| 7 wk | 03/08/2021 | 04/30/2021 | 02/22/2021 | 02/26/2021 | 03/04/2021 | 03/05/2021 | 04/16/2021 | |
| Summer 2021 | 5 wk | 06/01/2021 | 07/02/2021 | 05/17/2021 | 05/21/2021 | 05/27/2021 | 05/28/2021 | 06/18/2021 |
| 5 wk | 07/06/2021 | 08/06/2021 | 06/21/2021 | 06/25/2021 | 07/01/2021 | 07/02/2021 | 07/23/2021 | |
| Fall 2021 | 7 wk | 08/24/2021 | 10/08/2021 | 08/09/2021 | 08/13/2021 | 08/19/2021 | 08/20/2021 | 09/25/2021 |
| 7 wk | 10/18/2021 | 12/10/2021 | 10/04/2021 | 10/08/2021 | 10/14/2021 | 10/15/2021 | 11/27/2021 |
Admissions
Qualifications for Our Online Social Media Certificate
Students who are interested in our Certificate in Social Media Management online program must have a high school diploma with at least a 2.75 GPA or GED score of 500 (if taken before 2002) or 525 (if taken in or after 2002). Review full admission requirements below.
- When completing the online application, select 100% online student and then complete all the steps in the application process.
- Select three emphasis areas and submit this form.
- Pay $30.00 non-refundable application fee
- Submit an official High School Transcript with at least a 2.75 GPA or GED score of 500 (if taken prior to 2002) or 525 (if taken in or since 2002). The High School/GED requirement is waived for students who have previously successfully completed 13 or more transferrable college credit hours.
- Submit official Test Scores (e.g., ACT and SAT). Test scores are considered official if they are delivered directly to us from a testing center or from your high school on your official transcript. Test scores are valid for a period of five years from the date of the exam. The test score requirement is waived for students who have previously successfully completed 24 or more transferrable college credit hours.
- ACT test scores of 21 or greater on the composite score as well as 19 on the Math, Reading, and English sub-scores
- SAT test score of 1070
- Cumulative college GPA of at least 2.0 on previous college coursework.
- No remediation courses are available for this program. If a student does not show test scores that clear the need for remediation, they must show completion of or readiness for the following program courses:
- English requirement: Students may be considered eligible for admission based on completion of English Composition I, English Composition II, or Writing Fundamentals with a grade of C or better.
- Math requirement: Students may be considered eligible for admission based on completion of College Algebra or Intermediate Algebra with a grade of D or better.
- No conditional admission status is available for this program.
- Foreign born students must submit an attested or notarized copy of their high school diploma in English. Students seeking to transfer from a non-U.S. university or college must submit official transcripts from these institutions. Transcripts will be evaluated by Arkansas State University. Proof of English proficiency may be required.
Additional Information
Submit all documents to:
A-State OnlineP.O. Box 2520
State University, AR 72467
Fax: 870-972-3548
Email: [email protected]
For Non-US Postal Mail Overnight Delivery Only:
Academic Partnershipsc/o Central Receiving
2713 Pawnee St.
Jonesboro, AR 72401
Courses
Read What You’ll Learn in Your Online Social Media Management Courses
In order to earn the Certificate in Social Media Management online, students must complete the following four courses (12 credit hours).
STCM 4213: Social Media in Strategic Communications
Duration: 7 weeks | Credit Hours: 3
This course examines concepts and applications of social media within mass communications, news, advertising and public relations industries. We will explore and apply social media tools, integrating them into an organization's overall communication strategy.
STCM 3133: Interactive Advertising
Duration: 7 weeks | Credit Hours: 3
Course introduces students to the world of interactive online advertising. It surveys a variety of important topics, from integrating social media initiatives into the overall marketing communications plan to online display ads to developing an effective search engine advertising/marketing strategy.
STCM 4333: Social Media Measurement
Duration: 7 weeks | Credit Hours: 3
Course features measurement and improvement of investment outcomes from use of social media in advertising, public relations and marketing communications.
STCM 4753: Strategic Communications Case Studies
Duration: 7 weeks | Credit Hours: 3
Course is a study of recent strategic communication cases involving business, industry, institutions and government. Students conduct a comprehensive strategic communication case study for a given client.
Next Start Date: